Customer Experience (CX) Engineering in Aerospace and Defense: Delivering Winning Value Propositions in a ‘New-Game’ Landscape
This book’s customer-centric processes reveal stakeholder motivations, enabling teams to navigate conflicting values for optimal solutions.
ISBN 13 (SOFT): 9781665754903
ISBN 13 (HARD): 9781665754897
ISBN 13 (eBook): 9781665754880
